Tom Sheridan

Tom Sheridan

Member Since: 2010

Member Bio

A 1990 graduate of Illinois State University, he was also a member of the Redbird Baseball team. He currently is an Advisory Board member to the Department of Communications and was recently inducted into the Alumni Hall of Fame in the College of Arts and Science at Illinois State University.

In 1991, Tom began his sports career as a summer sales intern with the Chicago Bulls before being hired by the Chicago White Sox. In 1995 he took a position at Elite Marketing as the Manager of Sports Marketing and Sales and before his return to the White Sox, Tom took the Director of Marketing and Advertising position at Balmoral Park Racetrack in 1997.

In 1999, Tom returned to the Chicago White Sox, as Manager of Ticket Sales, where he was responsible for the implementation of all sales strategies as they pertained to ticket sales and service. In 2004, he added premium seating to his responsibilities and was elevated to Senior Director of Ticket Sales. He has developed and overseen the creation of the Magellan Scout Seats, Guaranteed Rate Home Plate Club, The CIBC Fan Deck, Warning Track and Bullpen Party Porch areas.

In 2017, Tom left the White Sox after 23 seasons to become the Senior V.P. of Business Operations at the Chicago Dogs, a new minor league baseball team in Rosemont, Illinois. The Chicago Dogs participate in the American Association of Independent Professional Baseball League and are one of 12 teams competing for the league championship in 2018.

In 2018, moved on to become the Chief Operating Officer at Incentivefox Marketing Solutions in suburban Chicago.  Incentivefox is a marketing firm that provides a best-in-class, customizable sales referral platform to reward and track leads generated by targeted sales programs. Their multi-solution technology automates enrollment, tracking, and reward management for customers and employees at a low acquisition cost. Using digital, mobile and incentive marketing products, they make it easy to grow client business using behavior as a model for growth.

Partnering with long-time sports business professional , Ken Troupe, we started SportsBiz Builders!
With a proven track record of teaching, mentoring and developing successful sports business professionals. We can help the next generation of industry leaders PLAN their career path, BUILD momentum, and SUCCEED long term in the sports & entertainment industry.”

Tom and his wife, Mary, have been together for over 20 years. He has an 19-year-old daughter, Grace, who will be attending the University of Wisconsin-Madison as a sophomore in the fall and 16-year-old son, Ryan who will be a junior in high school.