Chief Operating Officer
Chris Giles is the Chief Operating Officer for the Oakland Athletics. In his role, Giles oversees organization-wide strategy and the daily operations for the Club’s revenue-generating functions, including sales, marketing, partnerships, PR and community engagement.
Prior to joining the A’s, Giles was the head of sales and marketing for the NFL’s On Location Experience, overseeing sales and marketing efforts for Super Bowl LI. Through the 2015 NFL season, Giles served as the San Francisco 49ers’ Vice President of Sales and Strategy. In this role, Giles was instrumental in the successful launch of Levi’s Stadium, overseeing premium sales, seat license sales, major and private events, tours, concessions and retail. Under his leadership, Levi’s Stadium quickly built a reputation as a world-class sports and entertainment venue.
In addition to leading the suite and seat license sales efforts and achieving full sellouts for the new stadium, Giles led the successful campaigns bring Wrestlemania 31, the NHL Stadium Series, the Pac-12 Football Championship, Manchester United vs. Barcelona, Major League Soccer and numerous concerts to Levi’s Stadium in its inaugural year. He also generated over $25MM in private event revenue and secured contracts to host the 2016 Copa America Centenario and the prestigious College Football National Championship Game in 2019. Giles and the 49ers executive management team garnered international recognition, most notably the Sports Business Journal 2015 Sports Facility of the Year and Venue of the Year at the 2015 Stadium Business Awards in Barcelona, Spain.
During his time with the 49ers he also led the organization’s strategic planning and business intelligence division, providing internal strategy and data analytics consulting and building new businesses on behalf of the team. He spearheaded the efforts to develop and launch the Levi’s Stadium Technology platform, a technologically enhanced game day experience that is influencing sports venues across North America and around the world. He later developed the business plan to spin off the technology, creating the company VenueNext.
Giles has additional experience at the Pac-12 Network and Conference, managing sponsorship and network advertising sales efforts and working to expand the conference membership to 12. He worked closely with Pac-12 Commissioner Larry Scott to negotiate a $3B licensed media rights deal with Fox and ESPN and secure initial distribution agreements for the Pac-12 Network. In the early years of his career, Giles worked as an investment banker for Banc of America Securities in New York City, focusing on mergers and acquisitions in the consumer products and retail spaces.
Giles is lecturer at the University of California at Berkeley’s Haas School of Business and a member of the Board of Directors for the Ellie May Classic golf tournament. He holds a B.S. in Finance from Fresno State and a MBA from the Haas School of Business at the University of California. Giles, a native of Clovis, Calif., currently lives in Pleasanton, Calif. with his wife, Leah, twin boys, Jake and Benson and daughter, Emmerson.