Allie Dicken

Allie Dicken

Director, Brand Marketing


Speaker Bio

Allie Dicken is a passionate brand marketer with 10+ years experience in the sports and entertainment marketing industry with major leagues (NFL, NBA, WNBA), as well as concert and event marketing at arena and stadium venues. Allie is going into her 6th season as Director, Brand Marketing for the San Francisco 49ers and Levi’s Stadium in Santa Clara, California. In Allie’s current role, she oversees brand strategy, advertising, influencer marketing, retail marketing, international marketing, and more. Prior to joining the 49ers, Allie spent 5 years in Phoenix, Arizona on both the team side with the Phoenix Suns/Phoenix Mercury and arena side doing all marketing for concerts and events at Footprint Center. Allie grew up in Arizona and Oregon and is a graduate of Portland State University with a degree in Communication & Business.

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