Day 3 of The 2019 National Sports Forum

The final day of the 2019 NSF. The presentations of the 2019 NSF ADchievement Awards will take place where the best advertising campaigns will be awarded!

Picture this: You’ve left the office, the day is over and as you try to fall asleep at night you lay there in bed… and you’re thinking… and thinking… and thinking. What keeps some of the best minds in the business up at night?

As a long-standing tradition, the NSF will begin the final day of the 2019 conference with the “What Keeps You Up at Night?” Super Panel. This gathering of top notch executives will tell us exactly what they’re losing sleep over.

This panel of top executives will navigate through a discussion on the issues that consume their thoughts post-game and year-round.

MODERATOR

Lisa Woodward

Manager, Sponsorships

Anheuser Busch

PANELISTS

Kerry Bubolz

President & Chief Operating Officer

Vegas Golden Knights

Desiree Reed-Francois

Athletic Director

University of Nevada, Las Vegas (UNLV)

Marc Badain

President

Oakland Raiders

Chris Powell

President & General Manager

Las Vegas Motor Speedway

The first set of breakout sessions on Tuesday, February 12, 2019

TBA

SESSION LEADER

Nick Kelly

Director, Experiential Marketing - Sports

Anheuser - Busch

TBA

SESSION LEADER

Aalum Jaffer

Manager, Global Partnerships

MLSE

“Fevo is a peer-to-peer marketing and sales amplification tool that integrates directly with your ticketing system.  Come grab a mimosa (literally!) and find out how teams are leveraging Fevo to drive incremental revenue across their sales and marketing campaigns. Turn your fans into sellers by layering-in social and providing a mobile-first buy-flow. Hear from Fevo’s best partners as they dive into different use cases for the platform, successes they’ve accomplished, and how you can replicate their strategies in your own market.”

SESSION LEADER

Colin Casey

EVP, Partner Development

Fevo

This session will host technology leaders in sports and highlight Smart Venues, the power of Artificial Intelligence (AI), Augmented Reality (AR), Virtual Reality (VR), facial recognition and biometrics, and the role they are playing in revolutionizing the fan experience and driving new business opportunities in sports. The panel will cover how technology and data can be used to drive revenue, lower costs, improve fan engagement, optimize venue operations and enhance team performance. The discussion will be hyper-focused on how Sponsorship, Ticket Sales and Marketing departments can benefit from these technology solutions.

SESSION LEADER

Channing Butler

Sr. Director of Sales

Connect Partnership Group

TBA

TBA

SESSION LEADER

Jason Lake

Founder & CEO

Complexity Gaming

TBA

SESSION LEADER

Laura Waters-Brown

Tournament Digital Marketing & Analytics

PGA Tour

TBA

SESSION LEADER

Natalee Anderson

Director of Events & Tours at Mercedes-Benz Stadium

Atlanta Falcons

TBA

The second set of breakout sessions on Tuesday, February 12, 2019

TBA

SESSION LEADER

Jim Kahler

Executive Director, Sports Administration

Ohio University

TBA

Hear from senior industry leaders who will share their knowledge and expertise of working for and with companies that are seeking to hire different backgrounds and personalities but with the same goals and values in mind to benefit their company culture. Aside from recruiting and hiring, how do you bring positive change to your existing staff infrastructure, style, personality, and philosophy by celebrating and highlighting the “non-traditional” backgrounds, educations, and skill sets? What are we doing as an industry to find new candidates vs. recirculating the same talent? Once we make those unique hires, how are we encouraging and promoting their growth and strengths within a company? How are hiring managers and HR/talent acquisition professionals making it a priority on job descriptions, during interviews, and at the on-boarding/orientation stages? What are the risks and rewards of an unconventional hire?

SESSION LEADER

Mark Gress, Jr.

Vice President, Recruiting

Prodigy Sports

Dive into the Oakland Athletics ticket sales practices that are bringing new fans to the ballpark experience. Topics include the innovative A’s Access membership ticket program and the implementation of various new heritage/theme nights that drive new groups sales business.

SESSION LEADER

Josh Feinberg

Director of Group Sales

Oakland Athletics

Paris Freeman

Account Executive, Group Sales

Oakland Athletics

TBA

SESSION LEADER

Josh Keiles

Senior Director of Business Development

National Sports Forum

TBA

SESSION LEADER

Lance Tyson

Founder & CEO

Tyson Group

Ticket sales are the life-blood of sports organizations. As ticketing evolves at hyper speed, it’s essential that sports organizations stay ahead of the marketplace. Technological advancements coupled with the creativity of contemporary ticketing companies are changing the way leagues, teams, venues and sports properties do business. Our moderator will lead this diverse panel in exploring the rapidly changing nature of ticket sales to stay profitable. Come learn some great tips and best practices for increasing sales and filling seats from the MVP’s of the industry!

MODERATOR

Brette Sadler

President

WISE Las Vegas

PANELISTS

Bill Hanni

Senior Vice President of Ticket Sales & Service

Monumental Sports & Entertainment

Chris Giles

Chief Operating Officer

Oakland A's

Sarah Contardo

Vice President, Ticket Sales & Strategy

Churchill Downs

Mike Stanfield

Senior Vice President of Sales

New Orleans Saints

We will celebrate the close out of the 24th Annual National Sports Forum at the Las Vegas Motor Speedway!

Losers, located in the MGM Grand will serve as the official bar of the 2019 NSF!