Kathy Schwab

Kathy Schwab

Senior Director, Marketing
Member Since: 2010

Member Bio

Kathy has over 25 years of experience in marketing on the agency and client-side of the business. She is in her 14th season with the Milwaukee Brewers where she and the marketing team are responsible for all marketing, advertising, branding, promotional giveaways, and theme night efforts with a focus on both the general and multicultural consumer. Efforts that have contributed to the Brewers surpassing 2.5 million tickets sold this past season – 10th in all of Major League Baseball. Prior to joining the Brewers, Kathy spent nearly ten years with The Bon-Ton Stores in York, Pennsylvania holding the title of divisional vice president/creative director prior to moving to Milwaukee, Wisconsin in 1999. After relocating to Milwaukee, she served as vice president of account services for Zizzo Group Advertising & Public Relations in Milwaukee from 2000-04, where she was ultimately responsible for the strategic oversight and day-to-day management of the Milwaukee Brewers account. Kathy is a “Forty Under 40 award recipient through The Business Journal, sits on the Medical College of Wisconsin’s cancer board, and is passionately involved within the Milwaukee community.

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