Sr. Director, Sponsorships & Strategic Alliances
Member Since: 2015
Dave Muye has been with Feld Entertainment for seven years and currently serves as Senior Director of Sponsorship & Strategic Alliances. Muye and his team are responsible for strategic partner program development, activation and client renewal for the entire portfolio of corporate partnership business at Feld Entertainment. Muye also focuses on development of new business opportunities and alternative revenue streams. These sponsorship programs are built around the most requested touring shows in family entertainment including Ringling Bros. and Barnum & Bailey®, Disney On Ice, Marvel Universe Live and Feld Motor Sports℠ a division of Feld Entertainment, which include Monster Jam®, Monster Energy® Supercross and Amsoil® Arenacross Series.
Muye was the Director of Client Development for Clear Channel Entertainment and Live Nation Motorsports prior to Feld Entertainment acquiring the company. In this role for six years he worked as part of the team that secured multiple naming rights partners across several separate tours. During this span the sponsorship team book of business nearly doubled in size.
Muye began his sports and entertainment industry career as Sponsorship Account Manager for SFX Entertainment, where he focused on asset development, management and experiential marketing campaign activation..
Dave graduated with a degree in sport management from Slippery Rock University in Slippery Rock, PA. He currently resides in Batavia, IL with his wife Holly and their two boys; Brayden and Jace.