Selling It

Georgetown Athletics Millennial Day

Posted on September 13, 2017 | Selling It  

Georgetown Lets Fans Experience What It’s Like to be a Millennial Georgetown Athletics uses millennial themed promotion to increase fan engagement By: Jada Brown   Editor’s Note Dear Faithful Readers, These days it seems like everyone is talking about millennials and how to engage this next big group of consumers. Along with talking about millennials,  always come […]

Lehigh Valley Ironpigs and Fresno Grizzlies “Bacon vs Tacos”

Posted on August 23, 2017 | Selling It  

Lehigh Valley IronPigs and Fresno Grizzlies Rally Fans With Social Media “Food Fight” Bacon vs. Tacos joint promotion paves the way for further success By: George Hughes Editor’s Note Dear Faithful Readers, Throughout the history of sports, there have been many great rivalries: Red Sox & Yankees, Lakers & Celtics, Duke & North Carolina, and […]

Tampa Bay Lightning “Augmented Reality Newspaper Ad”

Posted on August 9, 2017 | Selling It  

Tampa Bay Lightning Bring a Newspaper Ad to Life for Fans to Witness History at Home Lightning Use Augmented Reality to Allow Fans to Experience Jersey Retirement By Karen Vela EDITOR’S NOTE Dear Faithful Readers, “Selling It…” is back! Thank you for being patient with us as we redesigned our website with our new Design […]

St. Louis Cardinals “Ballpark Pass”

Posted on May 10, 2017 | Selling It  

St. Louis Cardinals Release New Ballpark Pass CARDINALS BRING MONTHLY SUBSCRIPTION SERVICES TO BASEBALL TICKETS BY: TINA SZYSZKOWSKI Editor’s Note Dear Faithful Readers, First off, I’d like to thank Alby Abalos for all the great work he has done as the Editor of “Selling It…” this past year. I look forward to filling his shoes […]

San Francisco 49ers “Augmented Reality Trading Cards” (Updated)

Posted on April 26, 2017 | Selling It  

49ERS TAKE US BACK IN TIME THROUGH AUGMENTED REALITY TRADING CARDS 49ers Celebrate 70 years By Showcasing Highlights Through Virtual Trading Cards By: Jordan Latchford   Editor’s Note Dear Faithful Readers,After three great years with the National Sports Forum, the time has come for me to explore “what’s next” in my career and there will […]

Delaware 87ers “Nickelodeon Night”

Posted on April 12, 2017 | Selling It  

SABAN’S POWER RANGERS MAKES ITS WAY FROM THE BIG SCREEN TO THE HARDWOOD THANKS TO DELAWARE 87ERS Philadelphia 76ers NBA Development Affiliate hosts Nickelodeon Night featuring Power Rangers to benefit March of Dimes. By: Tina Szyszkowski Editor’s Note Dear Faithful Readers, Every kid has dreamed of being a super hero at some point in their lives. […]

Sacramento Kings “Tech Night”

Posted on March 29, 2017 | Selling It  

SACRAMENTO KINGS HOST LOCAL STARTUP AND ESPORTS CONTESTS Kings Showcase Innovation Through Tech Night. By: Ashlee Tsukushi   Editor’s Note Dear Faithful Readers, Staying up-to-date with the ever-changing world of technology is key in sports business. Whether it be new technology to sell more tickets, enhance the fan experience, activate partnerships, etc., there’s always something […]

NSF “Tech Tank 2017”

Posted on March 15, 2017 | Selling It  

NSF TECH TANK Exposing innovative companies to teams, sports properties and agencies. By: Tina Szyszkowski Editor’s Note Dear Faithful Readers, The NCAA March Madness tournament is here! As a basketball fan, this time of the year is exciting with all the games happening and so much school pride on the line. There’s so much passion that […]

Cleveland Cavaliers “Augmented Reality” (Updated)

Posted on March 2, 2017 | Selling It  

Cleveland Cavaliers Give Fans A Championship Ring-Wearing Experience Through Augmented Reality Bands Cavs Seek To Increase Championship Collection Ring Sales With Virtual Ring. By: Tina Szyszkowski Editor’s Note Dear Faithful Readers, We’re back! Hope everyone is getting back into the swing of things after returning from Minneapolis-St. Paul. Thank you again to our hosts and sponsors […]

New York Mets “Digideck”

Posted on February 2, 2017 | Selling It  

NEW YORK METS UTILIZE DIGITAL TECHNOLOGY PLATFORM TO DRIVE SALES, RECAPS AND PREMIUM REVENUE Mets give corporate sponsors the opportunity to view their story through an interactive lens. By: Mike Curtin Editor’s Note Dear Faithful Readers, The 2017 National Sports Forum is just a few days away! The entire staff begins flying out to Minneapolis-St. […]