Each year the National Sports Forum features 80+ speakers from a variety of leagues, organizations, agencies and top spokespeople within the sports industry.
Below are the speakers for the 2017 National Sports Forum.
Marketing Leader & Wi-Fi Advisor
Pat Coyle leads the Wi-Fi strategy practice at AmpThink. In this role he works at the intersection of mobile fan engagement, data analytics and revenue generation. His job is to help clients generate Wi-Fi/ROI through increased ticket sales, sponsorship revenue and per cap spending.
Throughout his 20-year career in sports Coyle has been helping teams to leverage data in order to understand fan behavior, enhance fan experiences and increase team revenues. Coyle first entered the industry in 1997 as director of marketing for the Indianapolis Colts. Back then he was among the first in professional sports to lead his team onto the World Wide Web and to use CRM to lift season ticket renewal rates. As digital media grew Coyle specialized in it. He pioneered the use of Web analytics to document the sponsorship value of team digital media, and built a consulting practice teaching sponsorship sellers how to sell digital. Coyle was also the first to to develop profitable team-branded social media products.
The National Sports Forum
7290 Navajo Road, Suite 204
San Diego, CA 92119