2024 NATIONAL SPORTS FORUM AGENDA

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Monday

February 26, 2024

8:00am – 9am

9:00am – 11:00am

11:00am – 12:00pm

12:00pm – 2:30pm

2:30pm – 2:50pm

3:00pm – 5:30pm

Tuesday

February 27, 2024

10:00am – 10:20am

10:20am – 11:20am

11:45am – 12:45pm

  • ROUND ONE – BREAKOUT SESSIONS
    • Fan Engagement

      Engaging Fans and Communities Through Brand Sponsor Experiences | Presented by: ADVENT

      John Roberson
      CEO
      ADVENT

      See Bio

      Jeff Brown
      President
      Greenville Drive

      See Bio
    • Sponsorship Sales

      Pounding the Rock: Leveraging Process & Excitement to Engage Growing Partnerships

      Matt O’Brien
      SVP, Partnerships
      Cleveland Cavaliers/Rock Entertainment Group & 100 Thieves

      See Bio
    • Senior Management

      Brand Under Fire: A New Playbook for Crisis Management

      Chris Hunt
      Director
      Legend Labs

      See Bio
    • Diversity, Equity, & Inclusion

      If Not Now, When?: Embracing Inclusive Leadership in Professional Sports

      Katrina Dorsey
      Membership & Engagement Leader
      Pro Sports Assembly

      See Bio

      Eboni Wilson
      VP of Guest Experience
      UBS Arena

      See Bio

      Tyler Beadlescomb
      VP and Head of Digital Strategy
      Indiana Pacers

      See Bio

      Lauren Lopez
      Chief People Officer
      NWSL

      See Bio
    • Marketing

      Creative practices in Sports: Using Creativity and Inspiration in the Brainstorm

      Nick Ardito
      Manager, Strategy, Commercial Marketing
      MLSE

      See Bio

      Rebeca Ramirez
      Manager, Media Integrations, Global Partnerships
      MLSE

      See Bio
    • Ticket Sales

      Ai-yi-yi – What’s Working in AI to Sell more Tickets

      Bill Guertin
      Chief Learning Officer
      ISBI 360 Training, Sales & Recruitment Network

      See Bio
    • Social Media

      Strength in Numbers: How the US Open Social Media Team hit 1.65 Billion Engagements

      Reshina Warren
      Director, Social Media Content Strategy & Analytics
      United States Tennis Association (USTA)

      See Bio

      Alyssa Simonin
      Manager, Social Media
      United States Tennis Association (USTA)

      See Bio
    • Business Development

      The Best from the Burgh – Innovative partnership platforms making waves from the city of champions

      Brett Baur
      VP, Partnership Sales & Marketing
      Canucks Sports & Entertainment

      See Bio

      Luke Mohamed
      VP, Partnerships
      Pittsburgh Penguins

      See Bio

12:45pm – 2:30pm

2:30pm – 3:30pm

  • ROUND two – BREAKOUT SESSIONS
    • Ticketing

      The Future of Ticketing

      Andrew Bragman
      VP, Ticket Operations
      SoFi Stadium & Hollywood Park

      See Bio
    • Sponsorship

      Ensuring Partner Satisfaction: Adapt to Changing Priorities & Guarantee a Renewal

      Megan Grubbs
      VP, Research
      rEvolution

      See Bio
    • Fan Entertainment

      Game Changers: Unleashing the Power of Dynamic Entertainment in Sports Arenas

      Toya Ambrose
      Head Coach
      Chicago Luvabulls & 312 Crew

      See Bio
    • Diversity, Equity & Inclusion

      The ERG Playbook: Championing Inclusion & Employee Engagement through the power of ERG’s in Sports

      Chanelle Reynolds
      DEI Programs Lead
      Washington Commanders

      See Bio
    • Technology

      It’s Not a Fad, It’s the Future | Presented by: ON

      Matt Perl
      VP, Sports Vertical
      ON

      See Bio

      Tania Haladner
      VP, Marketing
      Chicago Sky

      See Bio

      Christopher Paolini
      Director, Business Strategy & Analytics
      Carolina Hurricanes

      See Bio

      Jeff Garner
      President
      Pittsburgh Riverhounds

      See Bio

      Micah Kamla
      Senior Director of Business Intelligence & Innovation
      Houston Rockets

      See Bio
    • Digital Marketing

      Keeping it Reel: Why Brands are Seeking Original Content to Connect with Fans

      Grant Jones
      SVP, Head of Content
      LEARFIELD

      See Bio

      Julie Harrison-Harney
      VP, Content Strategy & Distribution
      LEARFIELD

      See Bio
    • Wild Card

      Sponsorship Revenue Benefits of Team-Owned Networks

      Yasmine Kannan
      Director, Strategy & Business Development
      NESN/SportsNet Pittsburgh

      See Bio

      Jack Tipton
      SVP, Partnerships
      Pittsburgh Penguins

      See Bio
    • Senior Management

      First Things First – Getting Ingress Right in New Construction and Venue Upgrades

      John Baier
      Vice President, Sports
      Evolv

      See Bio

      Jodi Hummert
      Director Security Operations
      Pittsburgh Pirates

      See Bio

4:30pm – 5:30pm

Wednesday

February 28, 2024

9:30am – 9:45am

10:00am – 11:00am

11:00am – 11:30am

11:30am – 12:30pm

  • ROUND THREE- BREAKOUT SESSIONS
    • Wild Card: Premium Sales

      Growing Premium Business while upgrading the Customer Experience

      Jessica Gaffney
      Founder & CEO
      WAVEWORK

      See Bio
    • Senior Management

      The Human Side of AI

      Josh Belkoff
      Senior Director of Training and Development
      Tyson Group

      See Bio
    • Diversity, Equity & Inclusion

      Primetime Playbook: Deion “Coach Prime” Sanders and the DEIB Revolution in Sports

      Camille Stuart
      Manager, People Advisory Services
      EY

      See Bio
    • Sponsorship

      Activating sponsor loyalty: how sports teams can grow sponsorship revenue and improve partner retention by mimicking the airline partnership and rewards model

      Pat Coyle
      Founder & CEO
      Minty Sports

      See Bio
    • Business Analytics

      Building a Modern Day Strategy & Analytics Team in Sports

      Greg Krug
      Sr. Director, Client Strategy
      Navigate

      See Bio

      Karlis Kezbers
      VP, Global Client Analytics
      Ticketmaster

      See Bio

      Molly Tissenbaum
      Director of Product
      Sports Innovation Lab

      See Bio

      Melanie Harris
      Director of Business Analytics
      Pittsburgh Steelers

      See Bio
    • Fan Entertainment

      Strapped for Sports: Equity vs. Innovation

      Bobby Dichiaro
      RVP
      Sodexo Live!

      See Bio

      Jeff Garner
      President
      Pittsburgh Riverhounds

      See Bio
    • Marketing

      Sports Marketing AI: 30 Tools in 60 Minutes to Transform your Business & Career

      Jim Delaney
      President
      Activate Sports & Entertainment

      See Bio
    • SAMMY Finalists Presentations

      The Six Best Ideas You Should Be Doing Now!

      Ron Seaver
      President
      The National Sports Forum

12:30pm – 2:30pm

2:30pm – 3:30pm

  • ROUND FOUR- BREAKOUT SESSIONS
    • Business Intelligence & Analytics

      The Game Changing Power of Data: How Analytics Transforms Sports Partnerships

      Wyatt Mayham
      CEO
      CastMetcrics.ai

      See Bio
    • Senior Management

      Developing a Game Plan: Data-Driven Strategies for Crisis Management

      Jen Fry
      Founder
      JenFryTalks

      See Bio
    • Customer Service & Retention

      Strengthening the Sales Proposition for New Sales and Renewal Discussions

      Ethan Olson
      Senior Account Director
      Nielsen Sports

      See Bio

      Quen Lamb
      Account Director
      Nielsen Sports

      See Bio
    • Marketing

      Scoring Big in a Small Market: How 5 Strategic Marketing Moves Boosted Walk-up Sales by 30%

      Sarah Olszowy
      VP, Marketing & Technology
      Greenleaf Hospitality Group

      See Bio
    • Fan Engagement

      The Future of Immersive Fan Experiences | Presented by Sky Elements

      Rick Boss
      VP, Business Development
      Sky Elements

      See Bio

      Preston Ward
      Chief Pilot, General Counsel
      Sky Elements

      See Bio
    • Social Media

      Inside the Ropes: How the Detroit Pistons are increasing their Social Impact by 20%

      Justin Winget
      Creative Director
      Detroit Pistons

      See Bio

3:45pm – 4:15pm

4:00pm – 4:20pm

4:20pm – 5:30pm

6:20pm – 9:15pm